THE USE OF GREEN PRODUCTS IN HOUSEKEEPING DEPARTMENT AT KAMUELA VILLAS, LAGOI, BINTAN ISLAND
DOI:
https://doi.org/10.31004/jrpp.v8i1.42258Keywords:
Green Products, Green Hotel, Suistanable TourismAbstract
This research aims to explore the use of environmentally friendly products (green products) in the housekeeping department at Kamuela Villas. The aim of this research is to find out how to implement the use of environmentally friendly products at Kamuela Villas in accordance with the Asean Green Hotel Standard guidelines. The research method used is a qualitative descriptive approach. Data was collected through in-depth interviews, direct observation and documentation. The respondent in this research is the Executive Housekeeper of Kamuela Villas. The results of the research show that Kamuela Villas already has a policy regarding the use of environmentally friendly products from the management of Archipelago International, but the implementation of Kamuela Villas management has not been comprehensive, this is due to considerations by management regarding the costs incurred to replace environmentally friendly housekeeping products as a whole.References
Bohdanowicz, P. European hoteliers’ environmental attitudes. Cornell Hotel Restaur. Adm. Q. 2005, 46, 188–204
Chen, Y., Chen, Y. (2012, January). The advantages of green management for hotel competitiveness in Taiwan: in viewpoint of senior hotel managers. Journal of Management and Sustainability, 2(2), 211-218.
Creswell, John W. 2016. Research Design: Pendekatan Metode Kualitatif, Kuantitatif dan Campuran. Edisi Keempat (Cetakan Kesatu). Yogyakarta:Pustaka pelajar
D'Souza, C., Taghian, M., R. Khosla. (2007). Examination of environmental beliefs and its impact on the influence of price, quality and demographic characteristics with respect to green purchase intention, Journal of Targeting, Measurement and Analysis for Marketing,.15(2), 69-78.
Erdogan, N., & Baris, E. (2007). Environmental protection programs and conservation practices of hotels in Ankara, Turkey. Tourism Management, 28(2), 604-614.
Erdogan, N.; Baris, E. Environmental protection programs and conservation practices of hotels in Ankara, Turkey. Tour. Manag. 2007, 28, 604–614
Hartmann, P. & Ibanez, V. A. (2006). Green value added. Marketing Intelligence and Planning,24(7), 673-680. [29]
Hartmann, P. and Ibanez, V.A. (2006), “Green value added”, Marketing Intelligence and Planning, 24(7), 673-680.
Johannes, Suswita, R., & Ilunitedra, I. (2017). Pengaruh Green Products Terhadap Brand Image Produk air minum dalam Kemasasan Merek Aqua. Digest Marketing, 1(1), 41-48
Kasali, R. (2005). Sembilan fenomena bisnis (2nd ed.). Jakarta: PT Gramedia Pustaka Utama.
Kleindorfer, P., Singhal, K., L. Van Wassenhove. (2005). Sustainable Operations Management, Production and Operations Management. 14(4), 482-492
Ottman, J.A., & Hartman, R. C. (2006). Green Marketing myopia: Ways to improve consumer appeal for environmentally preferable products. Environment, 48(5), 2236
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Firman Wahyu Illahi

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.